Fortnite is a sandbox survival game developed by Epic Games and People Can Fly and published by Epic Games. The Game was released on July 25, 2017, for a paid-to-early-access on Microsoft Windows, macOS, PlayStation and Xbox One. The free-to-access version of the game recently rolled out in early 2018.
On July 26, 2017, a day after Fortnite was launched Epic Games confirmed sold over whopping 500,000 pre-order digital copies. On August 18, 2017, Epic Games confirmed that Fortnite has surpassed over a million users.
It has eventually evolved as the most intriguing games due to which it’s hitting on the users every then and now. After the launch of the free version of Fortnite, that’s just on iOS, Epic Games is earning an enormous profit of close to $2 Million per day and that’s just from the iPhone users.
Well, don’t you dare think that there’s an advantage to the rich players, the revenue is from in-app purchases and that’s just for buying out cosmetics? Yes, you read it right!
Buying dance moves, apparels, gear, and yes, they’re all fictional and behind the screen, and that’s just for Fortnite.
The number is going to inflate as Fortnite: Battle Royale, is not yet available on the Android platforms. Just imagine the glorious heights, right?
At least 11 Million people have downloaded the free version of Fortnite on their iPhones since March 2018. And out of them many have started spending their cash in the game.
But how do these games make sacks full of money crushing the popular games like Candy Crush Saga and Clashing the Clash of Clans?
The simplest of the simplest idea is:
- Create a tremendously popular game.
- Give players a chance to buy SOMETHING, literally, something.
- Share 30% of your take to Apple — you know it very well!
- 70% is yours, why do you worry?